The History of HyperBowling

In 2015, QubicaAMF accepted the challenge to reinvent bowling to make it even more attractive and relevant to the larger population.  After 3 years of product development and preparing a go-to-market plan, HyperBowling was first revealed at the 2018 International Amusements and Attractions Expo (IAAPA).

With over 67 million bowlers hitting the lanes annually, bowling is the number one participatory sport in the United States. However, this represents only about 14% of the total population, highlighting an opportunity to reach the 280 million people that don’t bowl today! While bowling capitalizes on its ability to deliver an activity that is fun, social, and relaxing, studies show that it fails to fulfill most people’s desire to feel like they can WIN.  To bring in the elements of competition, engagement, and excitement, QubicaAMF, the largest and most innovative bowling equipment manufacturer in the world, introduced HyperBowling to the market in 2019!

 

In 2015, QubicaAMF accepted the challenge to reinvent bowling to make it even more attractive and relevant to the larger population.  After 3 years of product development and preparing a go-to-market plan, HyperBowling was first revealed at the 2018 International Amusements and Attractions Expo (IAAPA). The product was well received and was awarded the 2018 IAAPA Brass Ring Award for Best New Product.  Confirmed by QubicaAMF’s quarter-million-dollar market study, HyperBowling was delivered to the world to introduce an exciting new product designed to re-energize casual players and introduce millions of new bowlers to the game.

About QubicaAMF Worldwide LLC

QubicaAMF is the largest and most innovative bowling equipment provider in the world with over 600 employees worldwide. We build and modernize more bowling entertainment centers than any other company in the industry, and have an installed base of more than 10,000 centers in 90 countries. We have a sales and distribution network with worldwide reach and maintains the largest R&D team for electro-mechanical products, software, electronics and entertainment systems in the industry. The company has U.S. headquarters in Richmond, Virginia and European headquarters in Bologna, Italy.

QubicaAMF has over 100 years of experience and can provide the perfect combination of bowling equipment, products and services for new or existing bowling entertainment centers, FECs, Cinemas or any other facility in the hospitality, retail or restaurant industry.

Our ongoing mission is Making Bowling Amazing. We are convinced that bowling has so much more potential to attract and entertain even more people. With our products, we will help our customers fully unleash that potential.

 

Based on the consumer market study, HyperBowling is compelling and enjoyable for over 90% of the people who tried it.  And it delivers on the opportunity of leveling the playing field, provides dynamic and engaging gameplay, allows everyone the chance to compete and win, and simply is a lot of fun! As of 2022, HyperBowling is now located in over 100+ entertainment centers worldwide.

 

Find a local center near you today and get in on the hype!

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